An international technician, he is able to perfectly and incomparably train employees, salon owners, salespeople and general managers of distribution in the trichological field. He has mastered Colorimetry and Applied Texture, by which he is able to train real all-around beauty consultants!
NLP, Public Speaking, Motivation and Sales Techniques trainer and coach for almost thirty years, he has trained around 30,000 professionals, he has created training programs specifically designed for the Hair Care business (as the Triangle of Motivation and Brain Power) and has organised and led several training events in Italy and around the world (such as the Dubai Desert Event in 2019, The Norwegian Fjords in 2022 and the Oasis in Siwa, Egypt in 2023).
